Robert Gelphman

Advisor

About Me:

Rob Gelphman has been serving startups and young companies for more than 30 years. His industry experience includes, but is not limited to, technology, networking, consumer electronics,  consumer packaged goods, financial services, youth sports and a variety of other industries and markets.

Rob also founded his own integrated marketing communications agency incorporating investor relations.

His most recent position was VP of Marketing for MoCA, a home networking consortium that licensed technology for in-home connectivity.  He grew the consortium five-fold and the organization had 80 percent market share in the US among pay TV and internet providers.

Rob’s expertise covers positioning and messaging, competitive and market analysis, marketing strategy, pricing including cost analysis, go-to market product launches and customer identification.

He has worked with numerous members of the financial community including investment bankers, venture capital, fund managers and private equity.

Rob has client experience in all channels including OEM, integrator/reseller, retail and digital.  

Rob has a B.S. in marketing and M.S. in mass communications, and has taught marketing at Golden Gate University.

Expertise: Business Planning BUSINESS STRATEGY Business/Partnership Development Competitive Positioning Fundraising Go To Market Planning Go to Market Planning & Execution Market Development Market Identification Marketing Pitch Development & Delivery Preparing for VC Financing Product Marketing Tech Transfer Technology Traditional Marketing